Marketing | Petit Couture

Category // marketing

New Year, New Look – Petit Couture v2.0

January 2, 2012

Say hello to the new Petit Couture website. I cannot tell you how thrilled I am with our new look/feel and the opportunities it will afford us. Thank you to the amazing Nathan and Ben of The Brigade for bringing Petit Couture present. The new site will allow us to better serve our direct customers, [...]

Comments: 4 Comments

Category: design,marketing

Our Simone Pleat – Cover Model for August’s Parenting Mag

July 12, 2011

Just a quick post to let you all know that our Simone Pleat Dress is on the cover of this August’s Parenting Magazine! This dress continues to receive rave reviews and we’re so happy with the reception. Thanks to Magnolia PR for their assistance and Sabrina at Parenting Mag for choosing us for this truly [...]

Comments: 7 Comments

Category: marketing,Print

Geeks are chic. Summer QR Code!

June 15, 2011

Geeks are chic. We couldn’t agree more. As such, we’ve created our first ever QR Code with some GREAT Petit Couture savings at Take a peek and do some summer shopping! xo

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Category: marketing

Babes & Babies Event – Today!

February 5, 2011

Up early for the Babes & Babies event at the JCC in San Francisco. Appel & Frank organizes these fun shopping events and we’re happy to be part again! If you’re in the San Francisco area, be sure to visit us AND mention “DESIGNERSF” at the door for free admission. xo

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Category: marketing,retail

2011 and San Francisco

January 20, 2011

One of my New Year’s resolutions was to blog more frequently. Obviously, I’m off to a smashing start! LOL. 2010 was a good year in many ways, but the transitions for me personally impacted Petit Couture in ways that I’m just now able to assess and get back on track. Luckily for me, and my [...]

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Category: a random thought,industry,marketing

Our First Cover and more….

July 9, 2010

Take a look! Our first cover on this month’s Hudson’s Childrenswear Review. Gorgeous model and the cover features our new Simone Pleat Dress which is part of our new Ready-to-Wear collection out for Transition and Spring ’11. We will begin wholesale sales in August and take pre-orders for individual purchases. Delivery in Fall/Winter ’10. Needless [...]

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Category: marketing,Print

Ready-To-Wear Collection Lookbook Now Online!

June 9, 2010

Hello! I’m so proud to release our official Transition and Early Spring ’11 Lookbook for you all to take a peek at. The pieces included in this special book, available to view at: Petit Couture Lookbook, are the culmination of MANY months of work. I’m extremely happy with the end result of the garments, their [...]

Comments: 3 Comments

Category: design,marketing,retail

what’s in a name? what’s a brand all about?

May 10, 2010

I love Petit Couture and the potential for the business ahead. I’m proud of each and every baby step – no matter how challenging they are on certain days. And, some of you know, I purposely launched the company’s brand first and foremost. I wanted to create a meaningful brand that embodied the characteristics of [...]

Comments: 12 Comments

Category: design,industry,marketing

Social Media For Brands: An Army of Likeable Objects

May 6, 2010

Today Petit Couture was featured in a blog written by Portland based Customer Intelligence company Webtrends. It’s an important piece because it highlights some of the implications Facebook’s social plugins have introduced to brands and marketers. We are in a constant state of change and it’s exciting for Petit Couture to be pushing at the [...]

Comments: 3 Comments

Category: IT,marketing

LA fieldtrip

April 26, 2010

First thing I noticed was LA is SUPER BRIGHT. In Portland, though I wear my sunglasses year-round they are usually very “dark”. In LA, my shades really weren’t up to par. I LOVE THAT! Needless to say, no amount of Vitamin D can be a proxy for real, true sunlight. I love LA. Lets just [...]

Comments: 1 Comment

Category: industry,marketing,retail